Privacy Policy
1.
Information We Collect
When you visit our website, engage with our ads, or book an event ride with us, we may collect the following types of information:
A. Information You Provide Directly
We collect personal details you share with us voluntarily, such as:
-
Contact Information: Name, email address, phone number, and mailing address.
-
Booking Information: Event type, date/time, number of guests, preferences, and special requests.
-
Payment Information: Billing details and payment method (securely processed through trusted payment gateways).
-
Communication Data: Messages you send us through contact forms, social media, or email.
B. Information Collected Automatically
When you use our site or interact with our ads, we and our partners (like Google and Meta/Facebook) may automatically collect data through cookies, pixels, or similar tracking tools, including:
-
Device & Browser Information: IP address, device type, operating system, and browser version.
-
Usage Data: Pages visited, time spent on site, clicks, scrolls, and referring URLs.
-
Advertising Identifiers: Cookies and pixel tags that help us measure ad performance and deliver personalized ads.
C. Information from Third Parties
We may receive information from:
-
Advertising Platforms: Facebook, Instagram, Google Ads, or similar services that share engagement metrics (e.g., ad clicks, conversions).
-
Analytics Tools: Google Analytics or Meta Pixel, which provide insights into user behavior and site performance.
-
Partners or Event Platforms: If you book or register through a third-party service linked to us.
We only collect information necessary to operate effectively, provide better service, and improve your experience with Hocking Hills Event Ride.
2.
How We Use Your Information
We use the information we collect for purposes including but not limited to:
-
To process and fulfill your bookings and event registrations
-
To communicate with you (confirmations, reminders, updates)
-
To provide customer support
-
To send you marketing communications (if you opt in)
-
To analyze usage, improve our website, services, and user experience
-
To prevent fraud, secure our systems, and enforce policies
-
To comply with legal obligations
3.
Advertising, Cookies & Tracking
Because we run ads via platforms such as Facebook (Meta) and Google, we use tracking technologies to serve, measure, and optimize ads.
Cookies & Similar Technologies
-
We use cookies, pixels, local storage, and device identifiers to collect information about how you interact with our site and ads.
-
These tools help us with analytics, conversion tracking, retargeting / remarketing, and ad personalization.
-
You can control and limit cookies via your browser settings or via consent banners (if applicable).
Third-Party Advertising & Retargeting
-
We may work with third-party vendors (such as Google, Meta) to show you ads on websites, apps, or social media, based on your earlier interactions (e.g. you visited our site).
-
These vendors may use cookies, device identifiers, and similar technologies to deliver ads, measure effectiveness, and manage ad campaigns.
Disclosures Required by Google & Facebook
-
In accordance with Google’s Ads policies, our policy describes how we use cookies or device identifiers to show ads, how third parties may use data, and how advertising is used.
-
Facebook/Meta requires that any app or advertiser provides a valid privacy policy, clearly disclosed, and that you disclose how data is used, including via pixels, SDKs, or integration.
4.
How We Share or Disclose Information
We may share personal information in these contexts:
-
Service Providers & Partners: Third parties that help us run our operations (payment processors, ticketing platforms, email providers, analytics tools)
-
Advertising Platforms: To enable ad targeting, conversion tracking, and remarketing
-
Legal & Compliance: When required by law or to protect rights, safety, or property
-
Business Transfers: In case of merger, acquisition, or sale of assets (with protections)
-
With Consent: If you authorize sharing for a specific purpose
5.
Your Choices & Rights
Depending on your location (e.g. under GDPR, CCPA, etc.), you may have rights such as:
-
Access your data, correct or update it
-
Request deletion or anonymization of personal information
-
Opt out of marketing communications
-
Withdraw consent for cookies or tracking
-
Object to or restrict processing in certain situations
If you are a resident of [insert jurisdictions you operate in, e.g. U.S., Ohio, EU], please see the section below “Your Rights (by Jurisdiction)”.
To exercise these rights or make requests, contact us at the contact information below.
6.
Data Retention & Security
-
We retain personal data only as long as necessary to fulfill the purposes outlined in this policy, or as required by law.
-
We employ industry-standard technical and organizational measures (encryption, access controls, secure servers) to protect your data from unauthorized access, disclosure, alteration, or destruction.
-
However, no method of transmission over the Internet is completely secure; we cannot guarantee absolute security.
7.
Your Rights (by Jurisdiction)
U.S. (including CCPA / state privacy laws)
-
If you are a California resident, you have additional rights under the CCPA (e.g. “Do Not Sell My Personal Information”)
-
You may request information about data collected, sales of data, or opt-out of future “sales” (as defined by applicable laws)
European Union / UK (GDPR)
-
Right to access, rectify, erase, restrict processing, data portability, objection
-
Right to withdraw consent at any time
-
Right to lodge complaint with a supervisory authority
If you are located in any of these jurisdictions and wish to exercise your rights, please contact us and we will respond as required by law.
8.
Children & Minors
Our services are not intended for children under the age of 13 (or applicable age under your jurisdiction). We do not knowingly collect personal data from children under this age. If you believe we have collected data from a child, please contact us and we will delete it.
9.
Changes to This Policy
We may update this Privacy Policy periodically (for example, to reflect changes in our practices, new laws, or changes in advertising requirements). The “Last updated” date above will reflect the change. We encourage you to revisit this page regularly.
10.
Contact Us
If you have questions or concerns about this policy or how we handle your personal data, you can contact:
Hocking Hills Event Ride
Notes & Next Steps
-
Make sure your actual data practices (what you collect, how you use it, third parties you use) align with what’s written here.
-
For Facebook Lead Ads or any form-based ads, always include a link to this Privacy Policy on the ad form itself.
-
If you do remarketing / retargeting with Google Ads, include a remarketing / cookie clause.
-
Provide a cookie consent banner or mechanism (if required in your jurisdiction) to get user consent before non-essential cookies are placed.
-
If you operate internationally, consider adding sections for GDPR, ePrivacy, etc., as relevant.
